Analytics
& Reports
- Use robust reporting capabilities to analyze every aspect
of your advertising revenue
- Know what’s happening with pacing
- Track non-traditional revenue
- Customize and save reports to be shared across your organization
- Effortlessly link together like accounts for a true
advertising report
BENEFIT: Comprehensive
information at your fingertips makes decision-making faster
and easier
Budgeting
and Forecasting
Analyze revenue, forecasts, budgets and pacing in a variety
of report formats, sorted by criteria such as outlet, office,
salesperson or category
BENEFIT: Develop sound
strategies to grow sales
Customer Relationship
Management (CRM)
- Manage your day-to-day activity with customers
and prospects
- Access reports and analysis
BENEFIT: The ONLY solution
that integrates the best features of a CRM with analysis,
forecasting, budgeting and reporting
Enterprise
View
Leverage robust capabilities of a scalable database to
roll-up and analyze information across your entire organization
BENEFIT: Both top-down
and bottom-up views are available to make better business
decisions
Multiple Traffic
and Billing System Support
- Gain access to the detailed information in most traffic
and billing systems, including Harris (OSI and Novar), WideOrbit,
Marketron, Enterprise, VCI, Eclipse, Pilat and Mactive
- Gain the benefit of the only solution that pulls data
from multiple systems at the same time
BENEFIT: We do the work
to gather the information from your billing and traffic systems
to provide an accurate and easily understandable picture of
sales history and opportunity
|
Sales
Team Management
- Gain instant access to your team’s performance and
progress
- Redistribute accounts easily and according to importance,
particularly as turnover occurs
- Develop strategies to improve performance
BENEFIT: Consistent,
accurate information makes it easier to develop and implement
sales management strategies
Strategic
Account Management
Create strategies to:
- Develop your high growth potential accounts
- Protect your high revenue/low growth accounts
- Claim and develop prospects
- Deal with the resource-draining low revenue/low growth
accounts
BENEFIT: Focus on accounts
with the greatest growth potential
Targeted Marketing
Use Matrix SalesCenter reports to help determine which
targeted marketing programs to run based upon category growth
data or other criteria.
BENEFIT: Marketing becomes
more cost-effective with data to support campaign development |
