PITTSBURGH, PA, May 24, 2006
Matrix Solutions Names New Vice President of Product Management
and Marketing
Deborah Shearman to Provide Technology Expertise for Next-Generation
Sales Strategy Software for Media Industry
PITTSBURGH, PA, May 24, 2006 - Matrix Solutions, the leading
provider of sales strategy management software for the media sales
industry, today announced Deborah Shearman has been named to the
newly created position of vice president of product management
and marketing, responsible for defining and overseeing product
management strategy and marketing activities for the Matrix Solution’s
next generation of sales strategy software solutions.
"Deborah brings incredible talent and expertise in managing
product management initiatives and processes. She's an excellent
complement to the executive team," commented D.J. Cavanaugh,
president of Matrix Solutions. "Matrix Solutions is a visionary
product leader in strategic sales solutions for the media industry.
Deborah's enterprise level knowledge and business intelligence
expertise is the ideal combination to boost our competitive advantage
with our next generation sales strategy software."
Shearman joined Matrix Solutions management team in 2004 with
responsibilities encompassing product management and marketing
for MatrixPlus, an integrated suite of sales strategy,
sales operations and sales customer relationship management (sales
CRM) tools for managing media sales. Shearman has more than 20
years of experience taking innovative technologies and solutions
from concept to market. She has successfully launched and branded
new businesses and product lines for a variety of companies, ranging
from early stage to large, mature Fortune 100 organizations and
has a proven track record of translating complex technologies
into business advantage.
Shearman has a masters of science degree in Information Science
from the University of Pittsburgh.
About Matrix Solutions
Matrix Solutions offers MatrixPlus, the leading Sales
Strategy and CRM tool suite for the media industry. MatrixPlus
is the only solution tailored to the unique needs of media selling
for television, cable, print and radio businesses, integrating
the tools necessary to take the sales process from strategy to
execution. MatrixPlus anticipates a salesperson’s
need to proactively, efficiently and strategically manage and
communicate with customer accounts and gives sales and operations
management special views. From historical and future revenue streams
to convergent selling initiatives, sales people and sales managers
gain greater insight, gauge trends, investigate hot button report
items as they appear. The power of MatrixPlus along with
Matrix Solutions’ commitment to a gold standard of customer
service and support has resulted in 700+ customer sites across
North America. MatrixSolutions was introduced to the broadcast
industry in 1992 and is headquartered in Pittsburgh, PA. For more
information or a demonstration of MatrixPlus software
visit www.matrixplus.com
or call toll-free (877) 687-9066.
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